The tale of the trucker hat reaches back to the ’70s when it was used as an advertising tool worn by truckers and farmers, rather than to make a fashion statement like it does now. Gen Z especially loves Y2K-inspired trucker caps, originally made popular by pop culture darlings like Britney Spears, Lindsey Lohan and Paris Hilton. With the 2000s fashion-comeback going strong, we don’t expect trucker hats to head back to the farm any time soon.
Give your buyers what they want with the huge popular trucker hat style. Everyone can sport this retro cap with ease – and you can customize or personalize these hats for yourself or your customers.
So, What’s a Trucker Hat Anyway?
Just in case you’re not totally sure about the difference between baseball caps and trucker hats, here it is: A baseball cap has five or six panels of cotton stitched together. Trucker hats have a front panel made from cotton, plastic or nylon, and a back panel made of mesh. Some trucker caps have foam sewn inside the cap to give the front panel more structure and lift.
People love trucker hats for a couple reasons. First, they’re super-breathable thanks to their mesh back panel, more so than baseball caps. Second, their large front panel offers a significant amount of room for a logo, mascot, initials or additional messages, making them a favorite promo style for companies and organizations. Trucker styles are generally similar to each other, with a large front panel, structured crown and curved visor.
Why Trucker Caps Make Amazing Promo or Statement Pieces
Here are four reasons why you want to make a few caps for yourself and add them to your t-shirt shop.
1. Trucker caps help promote brands.
As we’ve said, trucker caps offer lots of real estate for a logo, message, mascot, monogram, band graphics and more. Start with the basics by adding your business name and logo to the front of a trendy trucker cap and wear it out and about (and post photos of yourself sporting it on social media). When business owners see how much information you can fit on the front of a trucker cap, they’ll be reaching out in no time!
2. Trucker caps are a super-affordable way to promote a company or message.
Research shows that just one logoed cap can get an average of 3,400 pairs of eyes on the brand messaging during the hat’s lifetime. That means if your client spends $7 on a customized trucker cap, they’re paying just 2/10s of a cent per person who sees their logo. No other advertising medium comes close to being that budget-friendly!
3. Trucker caps fit everyone – and are easy to distribute!
We can all use another hat – and trucker caps usually have an adjustable snap-back closure that work for most people’s hat size. If a business owner or event host wants to give out an easy one-size-fits-all item that will get worn, you’re looking at them with trucker caps. Plus, trucker caps are lightweight and portable, so it’s easy to give them out and for people to take them home.
4. Trucker caps offer lots of decoration options.
That large front panel is perfect for a logo, memento of a special event, a statement and so much more. These caps are easy for you to customize quickly and sell to your clients.
5 Ways to Decorate Your Trucker Caps at Home
Ready to try decorating your brand-new trucker cap styles from Clothing Shop Online (CSO)? The great news is that you’ve got a lot of options! We recommend checking out online tutorials to learn more about any new techniques.
1. Heat transfer vinyl
Heat transfer vinyl, or HTV, is a special type of vinyl material you can use to customize or personalize your trucker cap or other garments, like t-shirts and hoodies. HTV vinyl has two different sides: The first side is the vinyl itself and the second is a heat-activated adhesive backing. The adhesive allows you to permanently transfer the vinyl to an item using a heat source like a heat press or an iron. The key to permanently adhering the vinyl to a garment is using the right time, temperature and pressure.
One of the things we love about heat transfer vinyl is that there are so many types of colors, patterns and finishes to choose from, even glitter or glow-in-the-dark HTV. You can even layer HTV to create multicolor custom and personalized designs. The result? Head-turning, high-quality custom trucker caps that last.
If you’re starting out with HTV at home, you’ll need a few items to try out this technique: a vector image or template for your HTV design, your vinyl type, a vinyl cutter and weeding tool, heat-resistant tape to hold down the design, barrier Teflon paper, a towel (to place inside the hat) and a heat source like a Cricut EasyPress Mini to apply the HTV design to your hat. Use HTV to add a logo, monogram, a mascot or other eye-catching image to your hat front.