1. PETS
You’ve just stumbled on a goldmine! Nearly half of all American households own a furry friend – that’s right, a whopping 44% have a dog, while 35% have a cat. And let’s not forget the rabbit, guinea pig, fish, lizard, snake and horse lovers out there. With the pet industry raking in $110 billion annually, it's clear that Americans are obsessed with their animal companions. That's why pet-themed t-shirts are all the rage.
For example, if you focus on “dogs,” you’ll learn that Labrador Retrievers and German Shepherds top the list in U.S. households. But, don’t forget more unique pet subsets, like pigs or hedgehogs, that other t-shirt shops ignore. Cater to every type of pet parent (“Fur parent and proud” or “Rescue is my favorite breed”) with your designs!
2. JOBS
Not everyone enjoys the daily grind, but did you know that almost half of Americans actually love their jobs? Consider creating job-related t-shirts for people who are proud of what they do, like police, firefighters, first responders and healthcare workers (“Healthcare hero, saving lives everyday” or “Proud to be a healthcare warrior”). But lots of people, from hair stylists and newspaper reporters, to attorneys and accountants (“Crunching numbers and taking names”), are passionate about what they do. Choose a profession or two, and brainstorm appealing t-shirt designs and sayings.
3. HOBBIES, SPORTS & LIFESTYLE
People who search out custom t-shirts look for apparel that matches their interests, whether it’s gaming, crocheting, baseball, football, roller skating, traveling or working out. A good place to start is with your personal interests, since you have an insider’s take on what a vegetarian (“Powered by plants” or “Friends, not food”) or a soccer player (“Eat, Sleep, Soccer, Repeat”) would want displayed on their shirt, hoodie or tote.
4. RELATIONSHIPS & EVENTS
“World’s Greatest Mom.” “Awesome Big Sister.” “Coolest Nana on the Planet.” “Best Dad Ever.” “Bride-to-Be.” “Mom-to-Be.” These t-shirt graphics are super-popular, especially for gifts around occasions like Mother’s Day, Father’s Day, bridal showers, weddings and baby showers. There are even shirts for single dads, co-workers, BFFs and the newly engaged.
5. TRAVEL
A certain locale like the beach or tourist destination are chock full of possibilities. Travel t-shirt quotes, famous architecture, local foods and maps are great starting points. And don’t forget different types of travel, like a cruise or camping, with catchy phrases like, "Take a hike… and camp along the way,” “Campfire hair, don’t care,” “Anchors away, adventure awaits,” or “I’m still on island time.”